Multi-Language Support
Your AI chatbot speaks your customers' language — automatically, with no configuration needed.
Automatic Language Detection
Supportify's AI automatically detects which language your customer is writing in and responds in the same language. There's nothing to set up — it works out of the box from the moment you install the app.
If a customer starts chatting in Norwegian, the AI replies in Norwegian. If they switch to English mid-conversation, the AI switches too. It's seamless for both you and your customers.
Supported Languages
The AI supports all major world languages. Here are some of the most commonly used ones:
Nordic Languages
- Norwegian (Bokmål and Nynorsk)
- Swedish
- Danish
- Finnish
- Icelandic
European Languages
- English
- German
- French
- Spanish
- Dutch, Italian, Polish, and more
The AI also supports Arabic, Chinese, Japanese, Korean, Portuguese, Russian, Turkish, and many other languages. If your customers speak it, the AI can respond in it.
Forcing a Specific Language
By default, the AI mirrors the customer's language. But if you want the AI to always respond in one specific language, regardless of what the customer writes, you can override this behavior.
To do this:
- Go to Chatbot Setup → AI Model.
- Open Advanced Settings.
- In the System Prompt (AI Instructions) field, add a line like:
"Always reply in Norwegian, regardless of what language the customer writes in."
Save your changes, and the AI will stick to that language for all conversations.
Tip
This is useful if your store only serves customers in one country and you want a consistent experience. For international stores, leave the default auto-detect behavior — it's the best experience for customers.
Knowledge Base and Languages
Your knowledge base documents can be in any language. The AI is smart enough to read a document in one language and use that information to answer a customer in a completely different language.
For example:
- Your FAQ document is written in English.
- A customer asks a question in Swedish.
- The AI finds the answer from your English FAQ and responds in Swedish.
No need to translate
You don't need to upload the same document in multiple languages. One version is enough — the AI handles the translation automatically.
Languages Across Channels
Multi-language support works the same way across all channels:
- Chat widget — Auto-detects from the customer's messages.
- Email (Gmail / Outlook) — Reads the incoming email language and replies in the same language.
- Instagram / Messenger — Same auto-detect behavior (coming soon).
Your email signature and branding stay in whatever language you wrote them in. Only the AI's response body adapts to the customer's language.
Tips for multi-language stores
- Write your store description in your primary language — the AI will translate its understanding as needed.
- Test in different languages — use the test chat in the Supportify dashboard and try sending messages in the languages your customers use most.
- Check conversation logs — review conversations in the Conversations page to make sure the AI is responding naturally in each language.